My name is Apoorv Durga.
I have extensive implementation and advisory experience in Enterprise Software products and technologies such as:
- Digital Workplace Technologies: Intranets, Enterprise Content Management, Cloud File Sharing, Portals and Application software, Document Composition and Document Output Management, Social Media and Collaboration
- Marketing Technologies: Web Content and Experience Management, Mobile and Multichannel Delivery, Digital Asset Management, Digital Marketing, Campaigns and Lead Management, Social Media Analytics, Customer Experience and CRM
As a Research Director with Real Story Group, I have been responsible for setting and executing the agenda for several of RSG’s in-depth research studies. These include Enterprise Content Management (ECM), Cloud File Sharing, Enterprise Portals, Enterprise Mobile Technologies, Web Content & Experience Management (WCM) Customer Experience, and CRM.
In the areas mentioned above, I have authored or co-authored multiple book-length technology and vendor evaluation reports. Along the way, I have worked with several large and complex organizations helping them with product selection and other strategic technology recommendations.
I’ve also been a speaker at many industry conferences, have published several articles in domestic and international publications and get regularly quoted in industry forums and publications.
I am currently working on wrapping up my PhD in Management from Faculty of Management Studies, University of Delhi. I have submitted my thesis “Social Media for Competitive Advantage – A Study of Select Indian Companies”. I have a Bachelors degree in engineering from the Indian Institute of Technology, Varanasi, and a Masters in management from the Indian Institute of Management Calcutta.