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Will Firefox OS be a game changer for digital marketers?

September 4, 2014
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Handset manufacturers have started launching phones based on Firefox OS, targeting customers in developing countries. The devices have modest hardware requirements (e.g., 128 MB RAM) and provide touchscreen-based, smartphone-type capabilities at fraction of the smartphone price.
Huge New Customer Base?
Okay, not quite a smartphone-killer, but still very good for $35. You get a camera, there’s wifi…

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Post abstract cross-posted from Real Story Group.

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